And if you take those beaten-to-death blog topics and turn them into podcast episodes, it is considered new, fresh content that people want to hear. And they tend to do really well.

Now you have to dive into keywords

Hopefully, you are still on the content ideas report and you’ve found some ideas to go after.

If not, just scroll down to the bottom of the Content Ideas report and keep clicking next… even if only a few numbers show, don’t worry, there are millions of results and as you go to the next page, more pages will show up.

Once you find a topic, I want you to click the “Keywords” button under the “Estimated Visits” column.