How to Develop a Content Strategy: A Start-to-Finish Guide
5. What channels will you publish on?
Simply as you’ll be able to create content material in numerous codecs, you will even have totally different channels you’ll be able to publish to. Channels can embrace owned properties, similar to your web site and weblog; and social media properties, similar to Fb and Twitter. We’ll speak extra about social media content material technique within the step-by-step information later on this article.
6. How will you handle content material creation and publication?
Determining how you will create and publish all of your content material could be a daunting job. It is necessary for a content material technique to know who’s creating what, the place it is being printed, and when it is going stay.