There are two methods to try this with the hook. The primary method is when you have wonderful footage; the very best stuff will get front-loaded. Don’t wait. That is completely different on YouTube, as a result of there, it’s essential do teases to get folks extra engaged within the content material and ship these alerts to YouTube that persons are watching a lot of your video.

It’s completely different on the algorithmic social media platforms. Should you have a look at Fb and Instagram engagement graphs, you’re going to see the drop-off charges plummet after 10 seconds. That’s high-quality since you’re reaching many extra folks, and also you’re disrupting their expertise—however should you’re placing your finest stuff 30 seconds into your video, no one’s going to see it. It’s important to cease them there on the very starting.