Category Archives for News

31Mar
By News

Why Google Ads Accounts Succeed and Fail [DATA]

If you’ve ever managed a Google Ads account, at some point you’ve sat back, stared at the computer screen and wondered, “Why? Why is this happening?” Even the most experienced account manager has this sort of moment on…
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31Mar
By News

1 in 3 Business Owners Don’t Understand How Google Search Rankings Work – Search Engine Journal

A new study shows a significant knowledge gap when it comes to understanding SEO basics, such as what SEO is or how Google ranks pages. Fractl surveyed over 900 Americans not the topic, of which…
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31Mar
By News, SEO factor

Council Post: Why SEO Still Matters In 2020

It seems like every day some new “strategy” or technology comes out claiming to the next best thing for business owners. It then becomes hard to determine what actually works for growing your business and…
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31Mar
By News

3-Step Blog Strategy That Works: Storytelling, USPs & Sales

If you talk to 10 digital marketing agencies, you’ll get 10 different ideas on how to create a blog strategy. Unfortunately, many provide their clients with “cookie-cutter” strategies. You can’t create the same blogging plan…
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31Mar
By News

A 10-Point Ecommerce SEO Checklist for 2020

With a brand new decade ahead of us, now is the perfect time to reevaluate your ecommerce website’s SEO strategy. A Google, Bing, or Yahoo search is the beginning of a shopper’s journey to your…
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31Mar
By News

A 10-Point Ecommerce SEO Checklist for 2020

With a brand new decade ahead of us, now is the perfect time to reevaluate your ecommerce website’s SEO strategy. A Google, Bing, or Yahoo search is the beginning of a shopper’s journey to your…
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31Mar
By News

Google Ads Makes it Easier to Appeal Disapproved or Limited Ads – Search Engine Journal

Google Ads is launching a feature that makes it easier for advertisers to appeal policy decisions and get ads approved. It’s not always bad actors that get their ads disapproved for policy decisions. As Google…
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31Mar
By News

Pick a Marketing Model That Lets You Pay for Results, Not Potential

March 20, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. In an era of caution, companies need to invest in marketing efforts that lead to a direct payoff and don’t require…
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31Mar
By News

The Top 5 Perks of Marketing Automation

March 19, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. By now, most business leaders and marketers fully understand the importance of having a marketing-automation software. However, that doesn’t mean all of…
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31Mar
By News

Everything you need to know about B2B Marketing Automation – Marketing Land

Whatever the economic climate, investments in marketing technology are helping businesses meet increased demands for personalization and a need to collect, authenticate and analyze rapidly increasing amounts of consumer data to improve the customer experience…
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