• Click on-through charge: the share of people that click on to go to your website after an entry comes up in search outcomes
• Bounce charge (particularly pogo-sticking): the quantity of people that click on in your web page and rapidly return to the search outcomes
• Dwell time: how lengthy guests keep in your website after they’ve arrived

If individuals land in your website, don’t prefer it, and bounce away, then Google will assume it’s not related to their wants. If sufficient individuals do that, then you definately would possibly discover it harder to your website to rank larger in search outcomes.