Customer Retention Marketing Strategies You Can Try

Let’s get down to building those loyal customers. The following are some ways that you can retain past and current buyers through customer retention strategies and marketing tactics.

Advocacy

The big mission that’s so dear to your heart? It may also be important to your customers! If you’re passionate about helping people live healthier lives, cutting down on pollution, finding happy homes for abandoned pets, or any other cause, set up an advocacy program. Your customers feel good when they can contribute to a good cause, and that bit of sunshine rubs off on your brand. Your customer advocates will be more likely to choose your brand over another that they feel less connected to. Research on advocacy programs also points to added benefits when you get your employees involved.