Defining search engine optimization

search engine optimization, brief for SEO, is the method of bringing in natural visitors in your web site.

First, let’s outline natural visitors. The time period “organic traffic” refers back to the guests that cross in your web site by way of unpaid (natural) seek effects. In contrast to paid visitors, natural visitors isn’t generated by means of paid seek advertisements. Natural visitors is generated by means of guests that come via your web site by means of the usage of a seek engine equivalent to Google or Bing—those are guests that didn’t come from a referral hyperlink or every other web site.