We’ve explained how businesses can choose their ideal social media channels in the past, so we recommend brushing up on how these social networks differ first. 

When you’re feeling confident, click the social network(s) you’ll be investing in for the best tips!

Here’s the thing. Facebook marketing has evolved over the years and in the case of local business, it’s become more of a resource than an exposure magnet.

In other words, more people will be checking your business’ Facebook page to find specific information than anything else.

Think of your company page like a social business listing.