I can use the questions that are coming up for them and how they phrase it to determine if those types of questions are ones my audiences would have as well.

The key to this one is being active on Twitter already.

If you aren’t, there are social media monitoring tools that can help you dive deeper into the niche communities on this platform and understand the conversations that your target audiences are having.

From there, you can look into the specific questions and topics that show up in these Twitter conversations and determine how best to use them in your SEO strategy.

3. Discover What Shows Up When You Search Instagram Hashtags

Instagram is becoming its own little hashtag search engine.