10. Follow up!
Now that the webinar is over, you need to follow up on it.

If you were recording the webinar, make sure to send the recording to people who have registered, but couldn’t attend.

If the attendees didn’t make a purchase, it doesn’t disqualify them from being valuable leads. They may need more information.

Ask for feedback – you could use it in the future to improve your webinar endeavors. Provide them with additional resources to continue the nurturing process, and guide them through your sales funnel, converting them as a result.

How to make your webinar more engaging?
There are many rhetorical tactics to make a speech or presentation insanely engaging, but webinars give you more (and slightly different) options to get your audience involved and listening.