Here are the main reasons you should host a webinar:

First of all, they help you build a list. Every registered person is a new contact in your database.Online seminars establish you as an expert, a trustworthy and reliable source of information in your industry. They allow you to share your expertise with your target market. You can personally provide solutions to their problems, which can clear their doubts over your product.If you record your webinars, they will serve you as valuable content you can share with your audience later.By registering, people are demonstrating an interest in what you are offering – they become qualified leads, making it easier to nurture and convert them.They can help you train and onboard new employees in a ‘fun’ way – it’s always better to explain important issues by talking, not writing long-form text.Every web seminar you run gives you many branding opportunities. With webinars, you build brand awareness and set the brand voice.
Michael Leszczynski, Content Marketing Manager at GetResponse, says: