Keep away from last-minute tweaks and changes in your scenario. They usually make everything a bit messier and cause unnecessary stress.

8. Send reminders
As I mentioned before, there are more emails you should send than just the invitation emails.

On average, only about a third of the people who have registered will attend your webinar, so you should really make sure they don’t forget to join you.

When people have registered to your event and left you their email address, it’s expected of you to, firstly, thank them for registering.

Secondly, remind them of the upcoming seminar.

Marketers usually agree that the best times to send event reminder emails are a week before, an hour before, and 5 minutes before.