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How Do Webinars Work? A Beginner’s Guide to Webinar Marketing

How to run a webinar & webinar best practices
If you’re wondering how to start creating webinars, here are a few webinar tips, and steps you need to take.

1. Choose the right topic, title, and format
First of all, think of what the purpose of your webinar will be.

Is it to generate leads, grow your list, sell a product, or onboard new users?

Then, decide on the topic. What is the most important knowledge you can share with people in an hour or so? If you’re looking for inspiration for your webinar’s content, you can run through your other content’s stats to see what drives traffic to your site, and what your audience is the most interested in. This step will definitely ensure a higher engagement.