These are broken pages that Google is unable to crawl, often due to an out-of-date sitemap, out-of-stock products, or a temporary server error.

3. Double-Check Excluded Pages

You also want to check your excluded pages, as Google cannot index them due to the code in your robots.txt file.

Though this list is often comprised of pages you don’t want a search engine to crawl anyway, such as the cart or customer profile page, you should double-check it to ensure no essential pages are blocked from crawlers.

4. Add Schema Markup to Your Site

Schema markup is a batch of HTML tags that allow Google to display the price, rating, availability, and more product details right on the search results page.