It’s fascinating, rewarding work

I don’t think gender matters in SEO or any part of digital marketing, but I realize that a lot of hiring still favors men. However, there are tons of very supportive SEO women who are ready to give you a hand. Personally, I am very mindful of the importance of supporting women when I hire for our team, as my chance to help our industry gain more gender diversity. I would tell young women to set their fears aside and go for it — it’s fascinating, rewarding work.

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