Karola Karlson

Head of performance marketing at Taxify @karolakarlson

Background: Marketing

Years in SEO: 5 

Fun fact: Prefers literature, art criticism, and culture magazines over Netflix. 

I stumbled upon SEO by chance when looking to increase the website traffic for a company I used to work for (project management software company Scoro). I was immediately drawn to content marketing as I love to write. SEO was a great way to measure the success of our content marketing efforts and it’s also addictive to watch the traffic numbers grow week-over-week.

It’s addictive to watch the traffic numbers grow week-over-week