Pam Aungst

President and chief web traffic controller @Pam Aungst

Background: Building websites 

Years in SEO: 15

Fun fact: Pam’s friends have the same problem as Chandler Bing’s friends understanding what he’s doing for a living. 

I never intended for SEO to become a career. I just needed to figure out how to drive traffic to an e-commerce site I built for my employer and so I had to understand how SEO works. At first glance, SEO seems very complex and people get overwhelmed by that, but when you break it down in simple terms, you get really excited to work on it.