But here is the thing, just recording a podcast and putting
it out there isn’t going to get you a ton of search traffic.

So how do you get more SEO traffic to your podcast?

It starts with topics

Podcasting is a lot like blogging.

If you create a blog post on any random topic that no one
cares to read about, then you aren’t going to generate much traffic… whether it
is from social or search.

The same goes for podcasting. If you have an episode on a random topic that no one cares to listen to, then you won’t get many downloads (or listens) and very little SEO traffic as well.