Here are the five simple steps to create Twitter or any other social media marketing strategy for your business.

1. Research your target audience
2. Create unique and branded content
3. Organise a concrete publishing schedule
4. Analyse the results and post more of what performed best
5. Repeat

Now that we’ve reviewed why Twitter is a unique social media platform here are 10 Twitter marketing tips for small businesses to boost conversions, improve brand awareness, and increase online reach:

1 – Write a strong profile bio

Having a strong, professional, and memorable bio for your Twitter business account is crucial.