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The Complete Guide to Social Media Video Specs in 2020

Snapchat long-form video advertisements:

Really helpful dimension: 1080 by 1920 pixels

Supported side ratios: 9:16 or 16:9

Really helpful specs: .MP4 or MOV, minimal 15 seconds lengthy (no most size), most file dimension 1GB

Audio specs: 2 channels, PCM or AAC codec, 192 minimal kbps, 16 or 24 bit solely, 48 KHz pattern fee

Suggestions: Longform movies must comprise “live and/or motion graphic video” (no “silent or still videos”). Though horizontal movies are permitted, Snapchat strongly suggests utilizing vertical movies solely.

Snapchat sponsored geofilter:

Really helpful dimension: 1080 by 2340 pixel picture