#1: Ensure Employees Connect With All Company Social Channels

While it might seem obvious, start by asking your employees to follow all of your brand’s social media accounts. If they follow you, they’re more likely to see your content in their news feed. If they see your content, they’re more likely to engage with it. And if they engage with it, it’s more likely to reach other people in their network.

Make sure you provide employees with your brand’s handles and any relevant links, so it’s easy for them to find you and click that Follow button.

Also, encourage them to choose See First on your Facebook page, so your content is the first thing they see in their news feed. Again, if they see your content, they’re more likely to interact with it.