Do you understand how well your Instagram marketing is truly performing? Your Instagram business profile provides you access to valuable metrics that will help you realize what’s working.

In this short article, you’ll discover five ways to analyze the performance of the Instagram business profile.

Why Instagram Business Profile Insights Matter

Instagram is just a tool that is powerful small businesses and influencers wanting to showcase products and services, but when Instagram announced it would test hiding likes, people using personal Instagram profiles for business were concerned. Even though Instagram hasn’t officially made this change, the possibility of likes being hidden makes a case that is strong moving your Instagram presence from the personal profile to a company profile.