Of course, it isn’t as simple as just sending your ad to thousands of people. The days of email blasting glory are long gone, squashed by users’ continually increasing levels of spam intolerance.

Today’s email marketing is all about creativity, personalization, and a variety of acceptable approaches to different groups of subscribers.

Here are the most effective ways email can generate your leads:

2. Attend Networking Events

(Image source: NoseGraze.com)

If prospects haven’t even heard about you, how are you going to turn them into leads?

Working in a social vacuum can only take you so far. If you want to enter the big league, step into the real world and start creating your own luck.