17. Use Chats to Create Leads on the Spot

Also known as customer support. Heaven for some, hell for others. Both subject and object of many a complaint.

Everybody has seen a popup chat window like that at least once. Sometimes people even use them when they happen to need help.

Of course, it doesn’t always result in a new lead (maybe they only need answers to some questions), but this means talking to your prospects in real-time – the best time to create leads.

Chats reward those who are knowledgeable about their brand and possess quick-thinking skills.

Consider using them everywhere your customers can get in touch with you: not just your website, but also your page in social media.