Category Archives for digital marketing

Working With a Digital Marketing Agency Vs. Hiring In House

Working With a Digital Marketing Agency Vs. Hiring In House If you are looking to scale up your marketing, you will need talented people that can take charge of and execute your strategy. But should…

5 Smart Tools to Boost Your Digital Marketing in 2021

With 2020, and its various challenges, now almost behind us, it’s high time that we start thinking about 2021, and how to optimize your marketing approach for the year ahead. One of the main reasons…

5 reasons why businesses need market research – Digital Marketing in India

“Running a company on market research is like driving while looking in the rearview mirror”, says Anita Roddick and we couldn’t agree more. To break down what market research is in a simpler form, it is…

Fast-track your digital marketing education with this under $40 training bundle

The Hill may be compensated and/or receive an affiliate commission if you buy through our links Building your resume is great, but there’s nothing like mastering vital real-world skills to widen your abilities for the…

How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

According to Smart Insights, 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. This…

Google Announces Passage-Based Ranking & This Week’s Digital Marketing News [PODCAST]

Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are breaking down all the digital marketing news of the week on this week’s Marketing O’Clock podcast. If you’re unable to listen on Spotify, be sure to…

Python, digital marketing among top skills sought by Indian employers: LinkedIn

As per professional network LinkedIn’s labour market data, hiring in the country continues to recover at a 12% year-on-year growth rate in August this year, but competition for jobs is 30% higher than 2019. As…

Council Post: How Virtual Events Can Improve Your Digital Marketing

AdvisorThe Best Credit Cards Of 2020EY & Citi On The Importance Of Resilience And Innovation This is a BETA experience. You may opt-out by Giovanbattista Cimmino is the founder of CimminoMedia, a social media agency that…

How Gen Z Is Transforming Digital Marketing

Social media. Short sentence, long conversation. Gen Z is the next generation that digital marketers need to start homing in on, and the only effective way to do that is through social media. The era of…

How Content and Marketing Automation Can Maximize Your Digital Marketing Efforts [Infographic]

With some 84% of people now expecting brands to produce content that entertains, provides solutions, and engages, it’s clear that there’s a clear need for brands to be generating material tailored to each stage of the…