Why Site Speed Still Matters (Revisited) – Moz
Site pace research
Sending potential prospects generated by good content material to web sites with gradual experiences erodes belief actually by the second.
Our newest site speed study refresh checked out 10 web sites spanning a variety of industries and 26,000 completely different touchdown pages, ranging in efficiency from extraordinarily gradual pages (upwards of 9 seconds) to extraordinarily quick (below one second).
The outcomes confirmed that each second you’ll be able to shave off your web page load pace has intense conversion charge advantages that defy variations in verticals or promoting approaches.