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In major shift, Google Shopping opens up to free product listings – Marketing Land

The principle Google Search web page will not be altering, and the carousels of product itemizing advertisements (PLAs) will proceed to encompass advertisements solely.

The Google Shopping hub within the U.S. (https://purchasing.google.com), which underwent a complete redesign last fall, can even see this variation, particularly on the search outcomes pages. The hub’s homepage, which generally options curated product themes (tech and instruments for working, studying and educating from dwelling, are present choices), will proceed to characteristic paid listings solely, a minimum of to begin.