On April 21, 2020, Google introduced that Google Shopping results would be free by the finish of April. 

This variation not solely reveals loads about the present financial local weather created by COVID-19 (and Google’s longer-term objectives). It additionally reveals loads about the worth of SEO.

Earlier than we are able to totally admire the parallels between free Google Shopping outcomes and SEO, we have to perceive what the Google Shopping tab is — the place it comes from and the place Google is taking it. 

What’s the Google Shopping tab?

Google Shopping, which you will discover at (recently redesigned) or by deciding on the “Shopping” tab after conducting a daily Google search, is a Google service that enables clients to search out related merchandise from a range of retailers.