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An entrepreneur’s guide to long-term marketing strategies amid COVID-19 

As a substitute, founders ought to solely share precious experience because it relates instantly to their firm, business or group. 

Second, now is just not the time for public relations stunts. It’s the time for real assist. 

Because the novel coronavirus spreads throughout the globe, 1000’s of companies are stepping up to assist produce much-needed PPE and different provides for hospitals and testing labs racked by the outbreak. 

For instance, startups in New Orleans like Entrescan are working with Scale Workspace to 3D print face shields for native hospital staff, and a 13-year-old Chicago boy who’s a part of a community of 100,000 printers on 3D Printer OS, a software program for 3D printing, has created filters for masks. Los Angeles blockchain startup Vottun recently partnered with Oracle and PwC to create know-how that information and verifies COVID-19 check outcomes, whereas VivaAir Labs, an airline innovation lab for the journey business based mostly in Latin America, is holding a startup competition with a money prize for concepts to safely revitalize journey after the outbreak subsides.