There is an increasing trend of publishing SEO case studies on Facebook to show how a tool or service can help increase search rankings and traffic.  At least one Facebook Group admin is taking action to challenge and remove them because they are designed with an agenda at best and are outright fakes at worst.

SEO Case Studies Tell Only One Story

A common problem with SEO case studies published on Facebook is that they are expressly designed to tell you a story of success in defeating Google’s algorithm.

If there is one constant in search marketing it may be the understanding that there is no sure thing or guarantees in SEO. No SEO tool or person can guarantee specific results that are based on a third party.